{"id":3406,"date":"2024-10-16T12:32:19","date_gmt":"2024-10-16T12:32:19","guid":{"rendered":"https:\/\/twqagency.com\/blog\/forbes\/"},"modified":"2025-03-26T16:34:51","modified_gmt":"2025-03-26T16:34:51","slug":"forbes","status":"publish","type":"post","link":"https:\/\/twqagency.com\/es\/blog\/forbes\/","title":{"rendered":"FORBES"},"content":{"rendered":"\t\t
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\u00bfEs la licencia de im\u00e1genes de modelos el futuro de la IA en las campa\u00f1as de moda?

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Jos\u00e9 Arag\u00f3n, fot\u00f3grafo de moda con amplia trayectoria, regres\u00f3 a Madrid tras 15 a\u00f1os en Jap\u00f3n y, adapt\u00e1ndose a los cambios del mundo post-COVID, comenz\u00f3 a utilizar herramientas de inteligencia artificial como Midjourney, Stable Diffusion y DALL\u00b7E. Transform\u00f3 su proceso creativo en lo que \u00e9l denomina \u00absintograf\u00eda\u00bb, una fusi\u00f3n entre fotograf\u00eda y tecnolog\u00eda que le permite generar im\u00e1genes a partir de descripciones textuales. <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Camargue Jos\u00e9 Arag\u00f3n<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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En colaboraci\u00f3n con la artista digital Carrie Crigler, Arag\u00f3n trabaj\u00f3 en la campa\u00f1a de la marca sostenible Thalie Paris, utilizando los rostros de modelos reales en avatares digitales. Este enfoque innovador protege los derechos de las modelos, quienes licencian el uso de su imagen, asegurando el control sobre su identidad visual y ampliando sus carreras en un sector que tradicionalmente valora la juventud. <\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Thalie Paris, Ad Campaign. Jos\u00e9 Arag\u00f3n<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Aunque la IA ofrece grandes oportunidades creativas, tambi\u00e9n plantea desaf\u00edos como la propiedad intelectual, la \u00e9tica en su uso y el posible desequilibrio de poder en la industria. Arag\u00f3n destaca la importancia de proteger tanto a los artistas como a las modelos, asegurando que la autenticidad y los derechos se mantengan en un entorno cada vez m\u00e1s digitalizado. <\/span><\/p>

Revisa el art\u00edculo completo:
https:\/\/www.forbes.com\/sites\/jenniferlee\/2024\/08\/08\/is-licensing-models-images-the-future-of-ai-in-fashion-campaigns\/<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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COMPARTIR ESTE PROYECTO<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tInstagram<\/span>\n\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tLinkedin<\/span>\n\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

\u00bfEs la licencia de im\u00e1genes de modelos el futuro de la IA en las campa\u00f1as de moda? Jos\u00e9 Arag\u00f3n, fot\u00f3grafo de moda con amplia trayectoria, regres\u00f3 a Madrid tras 15 a\u00f1os en Jap\u00f3n y, adapt\u00e1ndose a los cambios del mundo post-COVID, comenz\u00f3 a utilizar herramientas de inteligencia artificial como Midjourney, Stable Diffusion y DALL\u00b7E. Transform\u00f3 […]<\/p>\n","protected":false},"author":5,"featured_media":3242,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-3406","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai-revolution-es"],"yoast_head":"\nFORBES - TWQ The Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/twqagency.com\/es\/blog\/forbes\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FORBES - TWQ The Agency\" \/>\n<meta property=\"og:description\" content=\"\u00bfEs la licencia de im\u00e1genes de modelos el futuro de la IA en las campa\u00f1as de moda? 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