A few days ago, I participated in the DEXT FORCE Festival with Neural Fashion AI, organized by FASHIONLAB PRODUCTIONS During the workshop, we shared how Artificial Intelligence can be incorporated into the creative process, especially for brands or designers looking to get started with this tool. We were also joined by Jose Aragon at the awards ceremony we organized for digital artists on the theme of Bioluminescence. Lastly, Roser Bagó Ribaudí participated in a panel discussion with Carlos Marán and Nio Roca Villanueva, moderated by Maria Almenar Molina, where they debated the role of Artificial Intelligence in the world of fashion. Thank you, Bettina Gariglio, for including us and inviting us to take part in the great debate on integrating AI into the creative process.
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At TWQ Agency, we are guided by ethical principles that reflect our commitment to humanity, the environment, and innovation.
These values form the foundation of our operations and our relationships with clients, collaborators, and society at large.
Equality and Inclusion
We promote an environment where everyone is treated with respect and fairness, regardless of gender, race, religion, sexual orientation, disability, or any other personal characteristic.
We celebrate diversity and foster an inclusive space both within our agency and in our campaigns and projects.
Sustainability and Environmental Respect
We are committed to reducing our carbon footprint in all aspects of our work.
We integrate sustainable practices into our operations, such as using recycled materials, reducing energy consumption, and promoting recycling.
We create campaigns that raise awareness about environmental care and the positive impact of a more sustainable lifestyle.
Disruptive and Ethical Innovation
We strive to be disruptive in our strategies, challenging traditional models to deliver creative and relevant solutions.
We use technology responsibly to foster more human connections, evoking authentic and natural responses.
We ensure that our disruptive practices adhere to ethical, legal, and social principles.
Commitment to Nature and Authenticity
We recognize the intrinsic value of nature as inspiration and a guide for our campaigns and business philosophy.
We advocate for authenticity in our actions, messages, and relationships, always seeking to connect from a genuine place.
Ethics in All Our Actions
We uphold an unwavering commitment to honesty, integrity, and accountability.
We ensure transparency in our relationships with clients, suppliers, and collaborators, always communicating with clarity and sincerity.
